Marketing Attribution Articles & Guides

Getting started with Madlitics
Articles, Guides, and Resources

Browse everything we've published — from product how-tos to marketing strategy tips. If it's about attribution, you'll find it here.

Digital Marketing

How to Capture Google Ads Data in Jotform

Track the source of every form submission, from campaign to keyword, so you can understand which ads are driving leads and customers.

UTM Guide

How to capture UTM parameters and marketing attribution data in Jotform

Turn Jotform responses into full attribution records ready for your marketing tools, and see what drives leads, not just form fills.

Digital Marketing

How to capture UTM parameters and marketing attribution data in Tally

Track the source of every form submission, from campaign to keyword, so you can understand which ads are driving leads and customers.

Support

Installing custom code on a Zoho Sites

Add scripts like Madlitics to the header of every page in Zoho Sites.

Digital Marketing

How to Capture Google Ads Data in Tally

Track the source of every form submission, from campaign to keyword, so you can understand which ads are driving leads and customers.

Digital Marketing

How to Capture LinkedIn Ads Data in Tally

Track the source of every form submission, from campaign to keyword, so you can understand which ads are driving leads and customers.

Digital Marketing

How to Capture Microsoft Ads Data in Tally

Track the source of every form submission, from campaign to keyword, so you can understand which ads are driving leads and customers.

Digital Marketing

How to Capture Meta Ads Data in Tally

Track the source of every form submission, from campaign to keyword, so you can understand which ads are driving leads and customers.

Support

Setting up Marketo Forms for Marketing Attribution and UTM Tracking

Step-by-step setup to add Madlitics to Marketo forms so every response includes marketing channel, campaign, and landing page attribution.

Support

Setting up HubSpot-hosted Pages for Marketing Attribution and UTM Tracking

Step-by-step setup to capture marketing channel, campaign, and landing page attribution across HubSpot-hosted pages.

Support

Installing Madlitics on WordPress

How to add the Madlitics code snippet to your WordPress site

Support

Installing Madlitics on Hubspot-hosted websites and landing pages

How to add a custom code to your HubSpot site’s <head> tag

Support

Install Madlitics on a Website

How to add the Madlitics install snippet to a website (custom, react, ruby, etc.)

Support

Installing Madlitics in Framer

Add a custom code snippet to the <head> of your Framer site

Support

Installing Madlitics on Webflow

How to add custom code to your Webflow site’s <head> using Madlitics

Support

Setting up Hubspot Forms for Marketing Attribution and UTM Tracking

Step-by-step setup to add Madlitics fields to Hubspot forms so every response includes marketing channel, campaign, and landing page attribution.

Support

Setting up WPForms for Marketing Attribution and UTM Tracking

Step-by-step setup to add Madlitics fields to WPForms so every response includes channel, campaign, and landing page attribution.

Support

Setting up Zoho CRM Webforms for Marketing Attribution and capturing UTM parameters

Step-by-step setup to add Madlitics fields to Zoho CRM Webforms to see which channels bring in your customers.

Support

Setting up Zoho forms for Marketing Attribution and capturing UTM parameters

Step-by-step setup to add Madlitics fields to Zoho Forms to see which channels bring in your customers.

Getting started

Installing Madlitics Overview

A guide to adding Madlitics to your website for accurate marketing attribution

Support

Setting up Tally forms for Marketing Attribution and UTM Tracking

Step-by-step setup to add Madlitics fields to Tally to see which channels bring in your customers.

Support

Setting up Typeform for Marketing Attribution and UTM Tracking

Step-by-step setup to add Madlitics fields to Typeform so every response includes channel, campaign, and landing page attribution.

Attribution Guide

Formidable Forms Marketing Attribution: Stop Losing Lead Source Data

Madlitics enriches every Formidable Forms submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.

Attribution Guide

Elementor Marketing Attribution: Stop Losing Lead Source Data

Madlitics enriches every Elementor submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.

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Getting started with MadliticsArticles, Guides, and Resources

See exactly what's working — and what's not.

Getting started with Madlitics
Articles, Guides, and Resources