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Getting started with Madlitics
Articles, Guides, and Resources
Browse everything we've published — from product how-tos to marketing strategy tips. If it's about attribution, you'll find it here.
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Setting up Tally forms for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Tally to see which channels bring in your customers.
Support
Install Madlitics on a Website
How to add the Madlitics install snippet to a website (custom, react, ruby, etc.)
Getting started
Installing Madlitics Overview
A guide to adding Madlitics to your website for accurate marketing attribution
Support
Setting up Typeform for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Typeform so every response includes channel, campaign, and landing page attribution.
Attribution Guide
Formidable Forms Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every Formidable Forms submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.
Attribution Guide
Elementor Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every Elementor submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.
Attribution Guide
Contact Form 7 Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every Contact Form 7 submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.
Attribution Guide
WPForms Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every WPForms submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.
Attribution Guide
Ninja Forms Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every Ninja Forms submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.
Digital Marketing
Ultimate Guide to Revenue Attribution: Models, Examples & Best Practices
Understand how revenue attribution connects every marketing touchpoint to sales, helping you uncover which channels actually drive growth.
Getting started
Classifying where visitor traffic comes from.
Visitor journeys are grouped into top-level marketing channels so you can see exactly how people arrive on your site.
UTM Guide
How to capture UTM Parameters in Typeform
Turn Tyepform responses into full attribution records ready for your marketing tools, and see what drives leads, not just form fills.
Attribution Guide
Typeform Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every Typeform submission with UTMs, click IDs, referrers, and landing page data; so your CRM shows the true source.
Attribution Guide
Formstack Marketing Attribution: Stop Losing Lead Source Data
Madlitics enriches every Formstack submission with UTMs, click IDs, referrers, and landing page data; so you can see exactly which efforts drive results.
Support
Guide to Madlitics Fields
Learn how each Madlitics Field works and how to use them to capture richer attribution data in your forms.
Support
Setting up Formstack for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Formstack so every response includes channel, campaign, and landing page attribution.
Support
Setting up Formidable Forms for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Formidable Forms so every response includes channel, campaign, and landing page attribution.
Support
Setting up Framer Forms for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Framer Forms so every response includes channel, campaign, and landing page attribution.
Support
Setting up Webflow Forms for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Webflow Forms so every response includes channel, campaign, and landing page attribution.
Support
Setting up Jotform for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Jotform so every response includes channel, campaign, and landing page attribution.
Support
Setting up Elementor for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Elementor so every response includes channel, campaign, and landing page attribution.
Support
Setting up WPForms for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to WPForms so every response includes channel, campaign, and landing page attribution.
Support
Setting up Gravity Forms for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Gravity Forms so every response includes channel, campaign, and landing page attribution.
Support
Setting up Contact Form 7 for Marketing Attribution and UTM Tracking
Step-by-step setup to add Madlitics fields to Contact Form 7 so every response includes channel, campaign, and landing page attribution.
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